Reviews and Comments

Economies of Design

Guy Julier’s fantastic book on the relationship between economies and design contributes to the intellectual forces that pull these two scholarly worlds closer…Unlike many culturalist accounts of economies, however, Julier mobilizes a convincing and effective material political economic explanation that also takes into account discursive and creative interventions, theoretically reminiscent of the recent path breaking work of (Donald) MacKenzie on the material political economic foundations of algorithmic trading … (it) introduces a productive and innovative discussion that is founded in critique and thick description.

Koray Caliskan in City  23 (4–5): 673–675

Pretty much everyone knows author Guy Julier’s credentials as a pioneering academic and solid commentator on design. In his latest book, he extends his portfolio, collecting rich, diverse and voluminous source material that he puts to work on yet another best-selling academic publication.

A solidly crafted piece of writing, the author’s skills in demystifying complexity are universally recognized by pretty much anyone who has skimmed through it and particularly from the design community.

Let us not underestimate Julier’s gift; this is a book that every academic, practitioner and maybe economist must read.

John Knight (2019): Economies of Design by Guy Julier, The Design Journal, DOI: 10.1080/14606925.2019.1562776

Economies of Design (2017) cogently argues for a new way of thinking about design, its validity and global role in contemporary capitalist culture…This is essential reading for scholars within the design and the cre- ative industries who are interested in the interrelationships of economics and design, contributing significantly to knowledge and triggering further debate in this area. It is a valuable theoretical resource for scholars in visual commu- nication where academic texts are sparse.

Carol Meache (2019)  Visual Communication, 18(1), 159–161.

The book exudes thoroughness, and yet it comes with a personal touch. Julier’s is a rare perspective that has had an effect on me…I can recommend this book not only to design students, design practitioners, and design academics but to a much wider audience of those interested in a multi-disciplinary perspective on how mankind shapes the world. …[it] is very well written. It uncovers deeper insights that add to our understanding of design.

Cees de Bont, School of Design, Hong Kong Polytechnic University, Hong Kong, China in She Ji: The Journal of Design, Economics, and Innovation. Volume 2, Issue 3, Autumn 2016, Pages 269-270

This important book takes what could have been a dry subject and turns it into a compelling and accessible narrative. By laying bare the entanglement of design with economics, Julier allows us to reconsider how designers might best engage their practices with the wider forces and effects of neoliberalism, or else help develop alternative models.

Jeremy Till
Central Saint Martins – UAL

In this provocative and accessible book, Guy Julier asks and answers a number of questions: Is there such a thing as a neoliberal object? Why are design and neoliberalism so good together? Through a discussion that takes in design as work, as process, as object and as activism, Julier spotlights the changing culture of design since the 1980s and its intimate and sometimes surprising relationships with neoliberalization. A compelling analysis.

David Bell
University of Leeds

It’s so good to see a copy of your book, which is a great source for myself – a desperate design management tutor who is struggling to find some sources that goes beyond the “value of design” and how it is the key to the “business success”! Indeed, every year I begin my design management course explaining students that I do not share the mainstream approach to design management, which is rarely concerned with the realities of designers’ working conditions and experiences. I dedicate half of the course to issues such as power relations in the workplace, interdisciplinary relations, gender relations in design etc.

So, many thanks for publishing this book.

Pınar Kaygan
Assitant Professor, Department of Industrial Design
Faculty of Architecture
Middle East Technical University

Very delighted to have received your book in the post today.   First thought after a quick skim was…. blimey Guy, how did you sustain that level of research and analysis while keeping it readable and lucid?  It manages to keep a lightness of touch in the way you write. I very much like the look and feel of the publication too – something that you might want to take to read on hols or in the bath.

Sue Ball
Media And Arts Partnership, Leeds

I have been using your Culture of Design and Economies of Design books in writing my PhD and wanted to say thank you! They are very useful for a design history/studies project that questions design history models, authorship in design, economic contexts for globally designed and made products, and more.

Elise Hodson
George Brown College, Toronto